Client Services Lead
|
I believe creativity holds much power, that the audience must always sit at the heart of the work and entertaining them is key. The increasing ubiquitous nature of communications means that this truth is simply becoming more pertinent. The loudest voice doesn’t necessarily win, brands hold the ability to attract audiences and build disproportionate fame by behaving in a way which aligns with the interests of the consumer.
I bring a wealth of client services experience working in some of London’s best creative and advertising agencies, from network agencies to small independent boutiques (including Wieden + Kennedy, M&C Saatchi and Sunshine). I have worked with a broad spectrum of brand categories and markets, created content across all media types and worked and negotiated with a variety of talent. In recent years my focus has also extended to new business, introducing new clients and setting up projects for success. My skillset sits neatly between brand marketing and the world of entertainment, understanding how to create change for brands through culture driving work. |